The Short Answer

1. Maybe this is just another fad. How well it is done will determine that.

2. But the results themselves (conditions of well-being for children, adults, families, and communities) are here to stay. Results like “all children are healthy and ready for school” will still be important in 100 years.

3. The framework is simple and yet complete. It addresses accountability from the highest level view – across systems and across communities – to accountability for the smallest program in the bureaucracy, and everything in between. And it gets from talk to action fast (the major source of cynicism and failure in the past.)

4. The notion of using data to gauge our success has been part of almost all successful enterprises in the past. It is here to stay in work on population well-being and program performance.

5. One of the biggest differences is the clear distinction between community accountability for population results vs. manager accountability for program client results. These have been badly mixed up in the past. Without making this distinction clear, we make managers think that their program is a failure unless they can demonstrate a measurable impact on population well-being. It is rare that any one program can do this. This same thinking leads to the mistake of assigning responsibility for population change to just one agency (e.g. the Public Health Director is responsible for “healthy children”). We know this result cannot be accomplished without the work of many public and private sector partners.

6. Results-Based Accountability breaks with past in a number of ways.  It skips weeks,  months, sometimes years of analysis, flowcharts, program descriptions and other “preparation,” and goes directly to the identification of performance measures.  Most people know their program well enough to identify performance measures right away without a lot of preliminaries. It starts by sorting the program’s performance measures into three common-sense plain language categories (How much did we do? How well did we do it? Is anyone better off?). This is the simplest (and yet complete) system of categorizing performance measures available. Then, starting with the data you have, you identify the most important 3 to 5 “headline” performance measures.  These measures are then used in a disciplined process to engage partners and get from talk to the actions necessary to improve performance. The entire process is summarized in 7 questions, and a first pass can be accomplished in about an hour – not weeks, months, or years. Every iteration of the 7 questions improves the action plan.

The Full Answer

Results-Based Accountability could be a fad. But population results and client results are here to stay. Healthy children or safe communities will be just as important 50 years from now as today. Programs that improve the lives of their clients in measurable ways will be valued above others, as long as programs exist. So the foundation of the work – the notion of well being in plain language and then in measurable terms – is, almost certainly, enduring.

For these very same reasons,  Results-Based Accountability is not new. There have been many past efforts that have attempted to structure our thinking, planning, budgeting, and management processes around getting results.

These are some of the reasons why Results-Based Accountability in some form is here to stay. What is different about this particular approach?

1. Not just any approach:

First, the approach discussed in this article is not just any approach that happens to use the words “result,” “outcome” or “performance measure,” but a specific coherent framework articulated in a series of papers over a 5 year period by the Center for the Study of Social Policy, The Finance Project, The Foundation Consortium and the UCLA Center for Healthier Children, Families and Communities. If you look at the entire body of work on population and performance accountability, you will find that they use different words but that the underlying concepts are convergent with this framework (See crosswalk: Answer 1.8).

2. Language discipline:

The definitions used in this framework start with ideas, not words. Words are just labels for ideas, and one idea can have many different labels. Rather than get hung up on which word is used, the framework starts with three central ideas and allows different states, counties, cities, and communities to attach whatever labels work for them. (See the Language of Accountability)

3. Simple and complete:

The framework is simple, and yet it accounts for everything from the highest level view of whole populations to the smallest program and everything in between. It can function at the community, city, county, state, or national level. And it can be applied to both public and private sector roles and responsibilities. It is, in fact, a fractal, using the same basic thinking process at every level of “magnification.”

4. Clearly distinguishes population accountability from program or agency accountability:

These are two profoundly different types of accountability that often get mixed up together. This framework treats them separately, for a very simple reason. Accountability for population well-being cannot be pinned on any one person or organization. (The health of all children in the County is not the sole responsibility of the county, the state, the federal government, or any of the many public and private partners who have a role to play. It is by definition a shared responsibility. Program and agency accountability, on the other hand, can be assigned to the manager of the program or agency.

5. Direct and business-like:

The framework uses data-driven decision making at every level. It gets quickly to the heart of the matter. Where other approaches take weeks, months or years, the basic questions at both the population level and program level can be answered for the first time in one hour. (See the Turn the Curve Exercise) This approach gets directly to measurement in the form of indicators and performance measures. It breaks with the past military model of mission, goals, and objectives and goes directly to the questions: “What do you want? How will you recognize it in measurable terms when you get it?,” “What will it take to get there?”

6.Breaks with the past on the relationship between population and program accountability:

The relationship between population and program accountability is not linear. This may sound like an arcane technicality, but it is a profound break with the past. In most previous efforts (and many current efforts), there is a continuous progression from population well-being to agency and program performance. For example, “Healthy children” flows seamlessly (in a single line) to the Health Department and down to its various programs like childhood immunization. In the Results-Based Accountability framework, there is a break after the population in the chain of responsibility. No one agency is responsible for any population result. Imagine many lines connecting Healthy Children to all of the public and private agencies and partners.

7. Treat different levels of accountability appropriately:

Instead of treating accountability as just one seamless continuum from population to programs, we treat population and programs, in this framework, as the two profoundly different things they are. For those of you with an interest in the history of this work, this last point is worth emphasizing. We develop each (population and performance accountability) and describe how they are different but connected.

This is, in fact, true to the way the world really works. There are individuals who are solely accountable for programs and agencies. There are not individuals solely accountable for any aspect of population well-being, whether it’s the environment, the economy, or the well-being of children and families.

Treating these two kinds of accountability as different, and not as a seamless continuum, dispels the myth that population responsibility can, in fact, be lodged in one place in our political and cultural system. This myth has led to inappropriate blame when things go wrong and inappropriate credit when things go right. But more importantly, it has led to a history of isolation and fragmentation in matters of public policy. “If others in my community are not accountable why should they spend political capital to make me successful? And if I alone am responsible, why should I dilute my credit for success by involving others? The myth is a powerful disincentive to collaborate.”

So Results-Based Accountability, as crafted here, and as distinct from performance accountability, is arguably an antidote for the continual erosion of our sense of collective responsibility.

8. Uses minimal paper:

Past work on performance measurement has often created thousands of pages of useless paper and wasted untold hours of time. “If it’s not useful to managers, don’t do it.” The performance measurement framework discussed in this guide breaks with past work in a number of ways.  It skips mission, vision, values, goals, and objectives and goes directly to the identification of performance measures (the useful parts of mission, vision, and values can be done later). Most people know their program well enough to identify performance measures right away without weeks or months of preliminaries. The process sorts the measures into common sense categories based on the quantity and quality of effort and effect. (How much did we do? How well did we do it? Is anyone better off?). The process does not allow the excuse “I don’t have any data.” It starts with the data you have and identifies a data development agenda to get better in the future. The 3 to 5 most important “headline” performance measures are chosen from those currently available based on their power to communicate with stakeholders and how well they get at the heart of the program. These measures are then used in a disciplined process to engage partners, identify what works to improve performance, and get from talk to action. The entire process is summarized in 7 questions, and a first pass at it can be accomplished in about an hour, not weeks months or years. Every iteration of the 7 questions improves the action plan. And it’s simple enough that it can be used at every intersection of a supervisor and subordinate throughout the system. Instead of thousands of pages of useless paper, you have new tools for managers to use to run their programs, that link readily to budget development and public accountability processes.

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